We all know the old saying, time is money, it turns out that applies to your load speed time just as much! We’d all rather have a fast website than a slow website. But loading time is not just a matter of preference – it has a significant impact on a site’s success, too.
We all know the old saying, time is money; it turns out that applies to your page load speed time just as much! To be clear — Page speed can be described in either "page load time" (the time it takes to fully display the content on a specific page) or "time to first byte" (how long it takes for your browser to receive the first byte of information from the web server).
We’d all rather have a fast website than a slow website. But loading time is not just a matter of preference – it has a significant impact on a site’s success, too. The longer a webpage takes to load, the more its bounce rate will soar. A high bounce rate tells search engines that users don’t find the page content useful, rankings can slip, and future customers will bounce. To put things in perspective, here are a few facts about page peed and your users:
- 1 in 4 Visitors will abandoned a website that takes more than 4 seconds to load
- 46% of visitors don’t revisit poor performing websites
- 64% of shoppers who are unhappy with their site visit will shop somewhere else next time
- A 1 second delay reduces customer satisfaction by 16%
Page speed can be described in either "page load time" (the time it takes to fully display the content on a specific page) or "time to first byte" (how long it takes for your browser to receive the first byte of information from the web server)
2010
In 2010, Google announced that page speed would be included as one of the ranking factors for their search index.
2017
In 2017, Google announced they will give page speed even more consideration, adding mobile site speed to rank sites on its “mobile-first” pages.
2020
In 2020, Google expanded the importance of the user experience by introducing Page Experience to its ranking signals.
This is where we sit down over coffee, tea, or a drink to discuss your current business, where it's at, and where you would like to be. You do the talking and we do the listening!
Now it's our turn, we run reports and do a comprehensive analysis of your current site, standing, competitions, and goals. We come up with a game plan to help achieve both short and long term goals.
With a plan and expectations set it's go time! No hassles, no long term contracts, transparency and results.
